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Competitive consumption and the mansion ( adapted from Goodstein Application 1 1 . 1 ) Consider the following social welfare function for a small community

Competitive consumption and the mansion (adapted from Goodstein Application 11.1)
Consider the following social welfare function for a small community of five people.
SW = Ua(Na, Ca, C~a, Pa)+ Ub(Nb, Cb, C~b, Pb)+ Uc(Nc, Cc, C~c, Pc)+ Ud(Nd, Cd, C~d, Pd)+ Ue(Ne, Ce, C~e,
Pe)
where:
N = noncompetitive goods
C = competitive goods
P = pollution
a,b,c,d,e = people
~a = all people besides a
1. Place positive and negative signs above all the terms in the function, illustrating whether
they increase or decrease each persons utility.
2. Assume that producing all types of goods (both N and C) requires some level of pollution.
Will an increase in the consumption of non-competitive goods always increase social
welfare?
Now, let Cb be a new mansion on Cape Cod. Let P be the environmental costs of building the
mansion. Finally, let C~a, C~c, C~d, and C~e be the status impact on folks who are not Ms. b arising from
the new mansion. Assume that the positive increment to individual utility for Ms. b of a one-unit
increase in Cb equals $10,000 in consumer surplus and that the negative status increment to other
people is -$2,000. Assume also that a one-unit increase in Cb produces one unit of P, which
decreases everyones consumer surplus by $500.
3. What are the private benefits to Ms. b of consuming one more unit of Cb?
4. What are the environmental costs to Ms. b consuming one more unit of Cb?
5. What are the status costs to others to Ms. b consuming one more unit of Cb?
6. Will social welfare increase if Ms. b builds her mansion?

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