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Complete this as a formal letter and recommendation to the McDonald's franchise owners using indirect strategy. Career Application. Let's return to the McDonald's problem, discussed
Complete this as a formal letter and recommendation to the McDonald's franchise owners using indirect strategy.
Career Application. Let's return to the McDonald's problem, discussed earlier in the chapter, in which customers and some franchise owners are unhappy with the multiple lines for service. Customers don't seem to know where to stand to be the next served. Tempers flare when aggressive customers cut in line, and other customers spend so much time protecting their places in line that they are not ready to order. As a franchise owner, you want to solve this problem. Any new procedures, however, must be approved by a majority of McDonald's owners in your district. You know that McDonald's management believes that the multiline system accommodates higher volumes of customers more quickly than a single-line system does. In addition, customers are turned off when they see a long lineStep by Step Solution
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