Conduct research on a real$-$world retailer$$s trade discounts and policies, and discuss the following questions.

Which company did you choose? What do they sell?

What is a trade discount?

What products are subject to a trade discount?

Describe the discount terms$/$program in detail. Give examples.

Are there any restrictions?

What incentive does this company have to give a trade discount?

How does this discount benefit the buyer?

If the buyer had to choose between receiving a trade discount or regular cash purchase discount, which would benefit them more? Why?