Question
Conroy Company manufactures two productsB100 and A200. The company provided the following information with respect to these products: B100 A200 Estimated customer demand (in units)
Conroy Company manufactures two productsB100 and A200. The company provided the following information with respect to these products:
B100 | A200 | |||||
Estimated customer demand (in units) | 2,800 | 2,000 | ||||
Selling price per unit | $ | 1,200 | $ | 2,100 | ||
Variable expenses per unit | $ | 700 | $ | 1,200 | ||
The company has four manufacturing departmentsFabrication, Molding, Machining, and Assemble & Pack. The capacity available in each department (in hours) and the demands that one unit of each of the companys products makes on those departments is as follows:
B100 (hours per unit) | A200 (hours per unit) | Capacity (in hours) | ||||||
Fabrication | 1 | 2 | 4,000 | |||||
Molding | 2 | 2 | 6,000 | |||||
Machining | 2 | 0 | 5,000 | |||||
Assemble & Pack | 0 | 3 | 4,500 | |||||
The company is trying to decide what product mix will maximize profits. Given that its fixed costs will not change regardless of the chosen mix, the company plans to identify the product mix that maximizes its total contribution margin. Click here to download the Excel template, which you will use to answer the questions that follow.
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rev: 05_07_2020_QC_CS-210952, 01_09_2021_QC_CS-246235
8. In the Excel template, navigate to the Requirement 8 tab. Using Solver:
a. What is the maximum contribution margin the company can earn with its available resources if it increases the price of B100 to $1,400?
b. How many units of each product is the company producing to earn the contribution margin from requirement 8a?
c. Is your answer to requirement 8a greater than, less than, or equal to your answer from requirement 7d?
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