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Consider a new product /service that you have purchased/consumed during this lockdown period (example- products, services, app, software, any kind of online purchase etc.). Describe

Consider a new product /service that you have purchased/consumed during this lockdown

period (example- products, services, app, software, any kind of online purchase etc.).

Describe the product features/characteristics that have influenced the diffusion and

adoption process. (Reference: Diffusion & adoption process)

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