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Consider a product category. What changes have you personally experienced as a consumer? What is your observation about the rate of such changes occurring in
Consider a product category. What changes have you personally experienced as a consumer? What is your observation about the rate of such changes occurring in developing country?
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Essentials of Marketing
Authors: William D. Perreault, Joseph P. Cannon
13th edition
78028884, 978-0078028885
