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Consider Figure 12-4. Services can be classified by their method of delivery. Box B. represents Automated (self-service) ATMs Online brokerages Automated car washes A Operated
Consider Figure 12-4. Services can be classified by their method of delivery. Box B. represents Automated (self-service) ATMs Online brokerages Automated car washes A Operated by relatively unskilled operators Motion picture theaters Dry cleaners Taxis government-delivered services. people-delivered services. fee-delivered services. equipment-delivered services. nonprofit-delivered services. Services Operated by skilled operators Electric utilities Airlines Computer networks Unskilled labor Lawn care Security guards Janitorial services B Skilled labor Appliance repair Plumbers . Caterers Professionals Management consultants Accountants Lawyers
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