Consider the article "Thriving in an Increasingly Digital Ecosystem" that was assigned earlier in the term. The paper describes four different business models (as shown in the table.) Provide your own example of a company that primarily fits within each quadrant and explain why it sits in that quadrant.

Two important notes: 1. Some large companies might have business operations in multiple quadrants; you should identify a different company for each quadrant and explain why your example sits primarily within that quadrant. 2. You should provide your own examples in your answer; in other words, you will not receive credit if you describe Amazon as an Ecosystem player, or specify other examples that were discussed in the lecture or described in the pape