Consider the design of an everyday consumer device such as computer printer, digital camera, electric screwdriver, or electric toothbrush. Determine the customer needs for the device selected. The deliverables should be: 1) marketing requirements, 2) an objective tree, and 3) a ranking (pairwise comparison) of the customer needs. Project Application. Develop an Extended Problem Statement for your project concept as outlined in Section 2.6. Apply the processes presented in the chapter as appropriate for the project.