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Consider the following situation: A price discriminating monopolist with a marginal cost of $10 faces demands from two types of customers that are not distinguishable.
Consider the following situation: A price discriminating monopolist with a marginal cost of $10 faces demands from two types of customers that are not distinguishable. Atypical type 1 customer has demand Q1 = 50 P and a type 2 has ()2 = 90 P. There are 10 customers of each type. The monopolist wants to use a two part tariff with possible per unit charges starting at marginal cost, and going up in increments of $10, to get the highest profit. Complete the table below showing the profit implications of different possible two part tariffs that the monopolist could use. Complete only as much as you need to find the best two part tariff from these choices, and then state the best choice. Unit price Fixed Fee for all Profit margin times units sold Profit margin times units sold Total Profits from customers for each Type 1 customer for each type 2 customer all customers 10 ' Number 1 I [Number Number ' l ' Number / 20 ' Number l ' Number Number ' ' Number 30 ' Number J [Number Number ' [Number 40 ' Number ' I [Number / Number ' I [Number \\ The best two part tariff has a unit price of ' Number ' . Instead if he just sells to the Type 2 people his best two part tariff with have a unit price of Number and a fixed fee of Number ' . This gives him a profit of [ Number . The monopolist prefers to O sell to Type 2 only. 0 sell to both types
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