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Consider the following statement: The increase in repeat-purchase frequency is due to retailers' decisions to stock our product in the gourmet food section of supermarkets

Consider the following statement: "The increase in repeat-purchase frequency is due to retailers' decisions to stock our product in the gourmet food section of supermarkets during the last nine months. Repeat purchases from the gourmet section are up as much as 50% from our previous store location."

Identify the causal factor X and the effect factor Y in the preceding statement. (5 points)

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