Consider this scenario. A firm designs wallpaper for commercial office buildings. The firm decides to launch a competition. Anyone can submit a design as long as it meets criteria and specifications established by the firm. In addition, the firm will allow the public to vote on, and select, the best design. Based on what we studied this semester, what does this refer to? I. The submitting section of the quadrant of the customer co-creation model. II. The tinkering section of the quadrant of the customer co-creation model. III. The co-design section of the quadrant of the customer co-creation model. IV. The collaboration section of the quadrant of the customer co-creation model