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Considering how marketing is perceived in different parts of the world and what the ethical dimensions of marketing strategies are, and assuming that you are
Considering how marketing is perceived in different parts of the world and what the ethical dimensions of marketing strategies are, and assuming that you are a marketing manager in your country (Greece)
- Give some specific examples of where you think marketing "crosses the line" into unethical behavior,
- Make some recommendations on what should change.
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