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Construct the following for the Apple Inc. . Brand Positioning Competitive Analysis (i.e., competitor analysis with market situations) Positioning Map (providing two-dimensional positioning map) Identifying

Construct the following for the Apple Inc.


. Brand Positioning


Competitive Analysis (i.e., competitor analysis with market situations)

Positioning Map (providing two-dimensional positioning map)

Identifying of Point of Parity (POP) and Point of Difference (POD)

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1 Brand Positioning Apple Inc is a tech company that was founded in April 1976 by Steve Jobs Steve Wozniak and Ronald Wayne They released the Apple I and Apple II computers which sold more than 200000 ... blur-text-image

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