Consumers expect more from retailers than ever before it is time for retail businesses to maximize technology to evolve for the future. In other words, it is necessary for retailer to apply new technologies to digitally enhance traditional shopping for customers and businesses alike. Retailers who do not use smart technologies swill lose market share in the next few years. Based on the above scenario, discuss the importance of using information technology in a retail setting. (CLO3-CSD1, 5 Marks) Page 1 of 3