Question
Could you help me develop a Promotional Plan for the following hypothetical scenario? Asoon-to-open, locally-owned restaurant named Sam & Spike's Diner, that specializes in breakfast,
Could you help me develop a Promotional Plan for the following hypothetical scenario?
Asoon-to-open, locally-owned restaurant named "Sam & Spike's Diner," that specializes in breakfast, lunch and dinner, with the feel and flair of a 1950's Diner, including an outdoor eating area where customers can stay in their car and be served by a waitress on roller-skates. It will be conveniently located in Largo, Florida near the corner of Ulmerton and 19. It is moderately priced, will serve alcohol, and will accept Visa & MasterCard.As a gauge, the budget for this "Grand Opening" promotional plan is $250,000.
Consider the following tools when building the promotional plan: 1) Advertising, 2) Sales Promotion, 3) Events and Experiences, 4) PR
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