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Course :Integrated Marketing Communications Investigate: Brand: Renova Black toilet paper 1. Do a desk research of the brand. 2. Review the advertising and historical communication

Course :Integrated Marketing Communications

Investigate:

Brand: Renova Black toilet paper 1. Do a desk research of the brand. 2. Review the advertising and historical communication of the brand. 3. Identify and comment on open interviews with the founder and CEO. 4. Relevant information in social networks, blogs, forums, comments (What stands out?). Note.- Indicate sources

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