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Course: UGA MARK 3000 Section 11:10 with Kristy McManus Spring 2021 Module: Breakeven Analysis / Problem Set ID: 1015 A leading beverage company sells its
Course: UGA MARK 3000 Section 11:10 with Kristy McManus Spring 2021 Module: Breakeven Analysis / Problem Set ID: 1015 A leading beverage company sells its signature soft drink brand in vending machines for $0.89 per 12 oz. can. A vending machine has monthly fixed costs of space rental, energy consumption, and capital depreciation of $133. Variable cost for a can of soda is $0.49 The optimistic regional sales manager wondered what the selling price of the soda would need to be in order to achieve a 20% Increase in the contribution per unit
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