COWAY - CASE STUDY

In 1989, Coway was founded in South Korea, researched and developed world-class air and water purifiers and essential home appliances. Today, Coway as a Netmarble Group associated company and the market leader of Korea, are proud to bring Coway award-winning products to Coway global consumers. Coway Co., Ltd. manufactures and distributes household appliances. The Company produces water purifiers, air purifiers, and other related products. Coway also produces bidets, water softeners, mattresses, clean washers, and other living care products.

Company Profile

Both Malaysian and Korean consumers and experts rated us as the leader in the water and air industry.

COWAY Philosophy

"We Believe in Goodness, We believe that the sum of our actions will eventually make a better world to live in"

Mission Statemen

t Healthy Environment, Happy People Together as a team, our journey of unearthing new possibilities, new solutions and new beginnings will continue for generations to come. We simply believe that a better world is possible when actions - of any sizes - are taken.

Vision Statement

The Life Care Company At Coway, we strive to make the world a better place, a cleaner place and a safer place. Coway future generations deserve the best in everything - clean water, fresh air and a pristine environment. This is Coway vision. Coway dream. Coway pledge. Reaching for the highest quality with technology and craftsmanship. Understanding the various dynamics of Coway consumer lifestyle and providing a better, healthier and happier lifestyle with Coway innovation and products is Coway mission to go forward.

Life solutions through technology

Coway market-leading signature brands of air, water and body care are all developed with Coway own technologies to provide a better life solution.

COWAY PRODUCTS

AIR PURIFIERS product -AIRMEGA

Air is the essence of Coway life and what Coway is most proud of with over 27 years of experience. Coway supplies industry-leading air purifiers with the latest technology developed by Asia's largest air research centre with over 196 billion air-related databases.

WATER product - AQUAMEGA

Water is essential to us all and is where Coway started its business over 30 years ago. Coway R&D is the most recognized facility with dozens of WQA experts and analyses the water quality of over 40 countries to provide water that is safe and taste-full to drink.

BODY CARE product - BIDETMEGA

To support a better living and lifestyle, Coway produces industry-defining smart bidets with the signature i-wave care system. We pursuit every aspect of better living and make water softeners, massage chairs and foot baths for complete body care.

MATTRESS

Next-level mattress in a box that is prime in quality and budget efficient. Comes in every bed type you desire and is supported with an advanced 7 zone structure. With the topper exchange. Service brings long-lasting pleasant sleep care.

INDUCTION STOVE

Coway life gets better with simple but robust products that we can count on such as the Coway induction stovetop, smart garment cleaner and innovative LED cell mask.

Coway passion to continue

As the best life solution company, Coway business started from water purification to air and to multiple lifestyle categories. Coway technology-oriented passion will continue to introduce new products that lift up the value of Coway life.

Coway Global Network

Annual Revenue Global Air Purifier Sales Global Operation 0001 2.33 Billion EUR 15.000.000+ 60+ Countries 2020 Financial Report Since 1994 As of 2021 RED IPsaPatents Major Design Awards 510 Researchers 4.220+ 1 458 Awards As of 2021 As of 2021 From 2006 to 2021 Factory Plants Plastic Waste Recycle Global Force 4 Factories 23.219 Tons 6.658 Employees As of 2021 As of 2021 As of 2021