Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

craft a response to the follow discussion (DQ), using the ABC model. Professor Phan you asked what the difference between a prepared sales presentation approach,

craft a response to the follow discussion (DQ), using the ABC model.

Professor Phan you asked what the difference between a prepared sales presentation approach, consultative selling approach, and selling formula approach. Also, which one of these approaches do I feel is most effective to close a sale with a client and to explain why.

Let me start off by telling you what a sales presentation is; it is when a clerk tries to execute a purchase or tries to help consumers with their dispute. The clerk must then decide which of the three presentations is best to use for the situation. First is a prepared sales presentation approach which adopts a commemorated exposition that is not suitable to every single consumer. This concept conveys that a consumer faced with a specific stimulus will communicate a vital answer. Next is the consultative selling approach which includes expanding a proper comprehension of the consumers demands before attempting to finish the purchase. This approach uses the consultative term as the clerk very nearly depicts a consultant that assists the consumer's issue. The steps for this approach are first the clerk generates a few simple remarks to get the consumer engrossed in conversation. Next the clerk proses questions and takes notice of the consumers wants. Lastly, once the sales representative and the consumer recognize the specific necessities, the sales representative will demonstrate how the goods are sufficient for those necessities and to finish the purchase. This approach is also every now and again labeled as the need satisfaction approach. The last approach is the selling formula approach, this begins with a planned sales pitch synopsis. This approach also guides the consumer to concluding the sale by providing them with clear steps. In my honest opinion I feel the most effective approach to close a sale would have to be the consultative selling approach. This is most effective because the sales representative's goal is to determine the customer's needs and why exactly they are in their establishment. As long as you have what they are looking for a lot of the time you will be guaranteed to close the sale.

Each of these three approaches are to ultimately help the sales representative to determine what the customer needs are and how to provide that certain need to close the sale. Sometimes these presentations can take time as the customer might need multiple products or you are trying to close the sale every which way you can before they decide to walk out with nothing. While the prepared sales presentation and the consultative selling approach are different ways to create a sales presentation, the selling formula approach is a blend of both. So, it is the sales representative's job to determine which approach is more appropriate to pitch to the customer. If you were a current sales representative which approach, do you think would benefit you more to help close the sale with a difficult customer?

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image_2

Step: 3

blur-text-image_3

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Money Talks Explaining How Money Really Works

Authors: Nina Bandelj ,Frederick F. Wherry ,Viviana A. Zelizer

1st Edition

0691202893, 978-0691202891

More Books

Students also viewed these Finance questions