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Crane Decor sells home decor items through three distribution channels-retail stores, the Internet, and catalog sales. Each distribution channel is evaluated as an investment center.
Crane Decor sells home decor items through three distribution channels-retail stores, the Internet, and catalog sales. Each distribution channel is evaluated as an investment center. Selected results from the latest year are as follows: Retail Stores $10.020,000 Internet $3.970,000 Catalog Sales $3,200.000 Sales revenue 3,970,000 1,520,000 1.820,000 Variable expenses Direct fixed expenses Average assets 4,470,000 1,020,000 1,220,000 7,970,000 3,970.000 1,710.000 Required rate of return 11% 11% 11% Calculate the current residual income for each distribution channel. (If the residual income is a loss then enter with a negative sign preceding the number, e.g. -5,125 or parenthesis, eg. (5,125).) Residual Income $ Retail $ Online $ $ $ Catalog The corporate office is giving the managers of each channel the option of a customer relationship management system that will allow the managers to gather data about their customers and be more effective in their marketing efforts. The system will cost $820.000 and is expected to generate $157,000 in additional annual segment margin. Calculate the residual income of each distribution channel assuming it purchases the new customer relationship management system. (If the residual income is a loss then enter with a negative sign preceding the number, e.g.-5,125 or parenthesis, e.g. (5.125).) Residual Income $ Retail $ Online $ Catalog
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