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Crane Visuals produces Tablets and Books. Total overhead costs traditionally have been allocated on the basis of direct labor hours. After implementing activity-based costing, managers

Crane Visuals produces Tablets and Books. Total overhead costs traditionally have been allocated on the basis of direct labor hours. After implementing activity-based costing, managers determined the following cost pools and cost drivers. They also decided that general costs should no longer be allocated to products.

Activity Pool

Department Costs

Cost Driver

Binding

$297,000 Number of units

Printing

955,500 Machine hours

Product design

234,000 Change orders

General

727,500 None

Total overhead costs

$2,214,000

Other information is as follows:

Tablets

Books

Units

62,500 10,000

Direct materials cost per unit

$5.00 $10

Direct labor cost per unit

$4.00 $8.00

Direct labor hours

30,000 19,200

Machine hours

150,000 144,000

Change orders

1,500 2,400

Cranes managers have gathered the following information about selling and administrative costs.

Activity Pool

Total Cost

Cost Driver

Shipping

$420,000 Pounds shipped

Advertising

187,500 Number of mailings

Commissions

168,125 Sales price

Total selling and administrative costs

$775,625

Tablets

Books

Weight

20,000 pounds 40,000 pounds

Advertising mailings

25,000 100,000

Sales commission

5% of sales price 8.00% of sales price

Selling price per unit

$40 $174

Using the information given here, calculate the product margin per unit for Tablets and Books using the traditional costing system. (Round all rates and final answers to 2 decimal places, e.g. 15.25.)

Tablets

Books

Product margin per unit

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