Create a marketing plan using this information below.

• Introduce your company and brand.
• Competitive Analysis: Who are your companys competitors, and how are they differentiated? Identify two or three strengths and two or three weaknesses of your company brand compared to a minimum of two competitor's brands.
• Marketing Strategies: What are the marketing strategies used by your company to manage the global customer brand? Use the four Ps in your analysis, which are listed below.
• Product: Begin with a theoretical definition of a product. What is the product/service offered by your company? How did developing these new products affect the marketing strategy?
• Place: Begin with a theoretical definition of place. What are the distribution channels used by your company/brand?
• Price: Begin with a theoretical definition of price. What is the pricing strategy used by your company brand?
• Promotion: Begin with a theoretical definition of promotion. What are the traditional and digital methods of marketing and promotion used by your company's brand? Explain a minimum of three traditional and three digital methods.
• Competitive Advantage: Identify whether your company brand has a competitive advantage in each area of the four Ps. Remember that your company brand could have a competitive advantage in one area and not in another. Include supporting rationale.