Create a PowerPoint presentation that summarizes your sales strategy and approach as a new salesperson for a hypothetical boss, using an example product of your choice. Explain the process and steps you would follow, as well as the information you would use. The goal is to demonstrate that you understand the consultative selling process.

In your presentation, use 24 slides to address each of the following main components of the sales presentation. Clearly organize your information in order to highlight key components. Include an introduction slide, a conclusion slide, and a references slide in your presentation.

Components of the Sales Presentation

1. Orienting:
   • Describe the product or service.
   • Describe the target customer and provide a profile.
   • Define a qualified prospect.
   • Describe the qualification process.
2. Prospecting and communication:
   • Describe the prospecting methods you would use.
   • Describe ways to achieve good social contact.
   • Describe methods for achieving good business contacts.
   • Describe a typical sales cycle (how many calls?).
3. Presentation preparation:
   • Would you use a demonstration, a presentation, or both?
   • Determine the sales approach. Should it be a team approach or an individual sales approach? Explain why.
   • Describe the functions of those involved.
   • Give the location of the presentation.
   • Explain what equipment and supporting collateral would be used.
   • Describe the timing of the presentation, its length, and so forth.
4. Sales presentation components:
   • List your presentation objectives.
   • Provide the questions you would ask to determine the prospects' needs.
   • Present the features and benefits of the product or service.
   • Provide the key message.
   • Explain which selling tools you would use.
5. Sales resistance:
   • Explain how you would negotiate sales resistance.
   • Describe any anticipated sales resistance and the level of severity or concern.
   • Explain how you plan to provide a resolution or response to resistance.
6. Closing the sale:
   • Provide your closing clue.
   • Present your closing method.
   • Provide a closing statement.
7. After-sale service:
   • Describe additional items you would suggest to the customer.
   • Explain how you would assist the customer with delivery and/or installation, warranty and/or service contract, or securing credit arrangements.
   • What type of post-sale courtesy contacts would you make? Describe the following:
     • The method of adding value.
     • The message to the customer.
     • The post-sale contact plan and relationship building.

Additional Requirements

• Written communication: Written communication is free of errors that detract from the overall message.
• APA formatting: Resources and citations are formatted according to APA (6th edition) style and formatting.
• Number of resources: Minimum of two resources. Use in-text citations on your slides and provide a slide at the end of your presentation dedicated exclusively to listing references.
• Length of presentation: 1630 PowerPoint slides.
• Fontandfontsize:TimesNewRoman,12point.

Competency 1: Create a personal customer relationship philosophy and process.

• Discuss the prospecting component of the sales strategy.
• Describe the after-sale service component of the sales strategy.

Competency 2: Create a customer relationship strategy and consultative selling strategy that includes the following: relationship, product, customer, and presentation.

• Explain the orienting component of the sales strategy.
• List the sales presentation components of the sales strategy.

Competency 3: Develop a customer product strategy by determining customer buying, learning, and communication behaviors.

• Describe the sales resistance component of the sales strategy.
• Summarize the closing-the-sale component of the sales strategy.
• Communicate in a manner that is professional and consistent with expectations for members of the business professions.