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Create the following based on Meatball Bubble Gum: Mission, 2 objectives, SWOT (analysis identifying one strength, one weakness, one opportunity, one threat) Identify target market(s)

Create the following based on Meatball Bubble Gum:
  1. Mission,
  2. 2 objectives,
  3. SWOT (analysis identifying one strength, one weakness, one opportunity, one threat)
  4. Identify target market(s)
  5. Write a positioning statement using the template (in pic below).
image text in transcribed
image text in transcribed
Positioning Statement To... Healthy Proactive Preventers, 25-40, who want to do as much for the health of their mouth as they can (Target segments) Listerine is germ killing mouthwashbrand the... (frame of reference) That ... gives you the confidence of a cleaner healthier mouth (Rational/emotional benefit promise) That's Because Listerine is ... - trusted to kill the germs that cause the evil gingivitis - respected by dental professionals because it has been clinically proven to be 34% more effective than brushing and flossing alone. (Reasons to believe)

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