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Crispy Doughnut Bank is a doughnut company that primarily competes in the Doughnut Bakery Industry (DBI) subindustry of the restaurant industry, which is experiencing relatively

Crispy Doughnut Bank is a doughnut company that primarily competes in the Doughnut Bakery Industry (DBI) subindustry of the restaurant industry, which is experiencing relatively static growth. This industry is characterized by high fixed costs, low switching costs for customers, and relatively low product differentiation

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