1. Critically discuss your own definition of quality by using the theory in Chapter 1 of Foster (2013). (5 marks)

2.1 Briefly evaluate Garvins eight product dimensions of quality.

2.2 Is Garvins multidimensional approach a step forward in improving our understanding of quality? (5 marks)

3. Provide an example of a service and show how the 5 service quality dimensions can be used to evaluate the quality of the service. (10 marks)

4. Evaluate if the 3 spheres of quality can all be applied to an organization? Critically discuss by choosing an organization. (5 marks)