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CRU Computer Rentals The objective of this case is to illustrate how a business s process flows can be analyzed to identify the key drivers

CRU Computer Rentals
The objective of this case is to illustrate how a businesss process flows can be analyzed to identify the key drivers of revenue and cost.
In this case, the key operational performance measures have been identified as the following:
flow time
inventory
throughput
process cost
The first three are linked through Littles Law. This effectively leaves a manager with three independent process measures to consider.
This case provides a setting in which these questions are answered.
Which performance measures need improving?
To What level?
What will the impact of the improvement be?
Process Flow Diagram
The first step in process flow analysis is to draw the process flow diagram for the CRU process. Complete the flow chart by placing labels from the list.
Learners should give answers by filling in the colored cell (fonts) while carrying out the tasks for conducting the case analysis. section 3

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