Question
Cultural differences, especially those involving language, can add to research costs in foreign markets and can increase the ________. a. reliance on primary data b.
Cultural differences, especially those involving language, can add to research costs in foreign markets and can increase the ________.
a. reliance on primary data
b. response rate
c. need for a larger sample
d. risks of error
e. foreign trade
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Management A Practical Introduction
Authors: Angelo Kinicki, Brian Williams
2nd Edition
1743769849, 978-1743769843
