Culturally diverse organizations provide benefits notwithstanding the challenges that may arise. They can help leaders and individuals to develop and learn new skills and attitudes. Cultural diversity can promote tolerance and understanding between different cultures; it can enrich communities and organizations through shared experiences with different people; attract additional financial resources to the economy through the development and advancement of different businesses among other factors.

Cross$-$cultural management includes cross$-$cultural awareness, understanding and adequately interpreting culturally conditioned behaviours, attitudes, values, obtaining skills for maintaining and establishing the necessary relationships with current and prospective international business counterparts and the ability to effectively communicate across cultures.

Make recommendations, suggest strategies and cross$-$cultural skills that global managers require to effectively manager this cross$-$cultural organization The cross$-$cultural organization is Starbuck