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Currency fluctuations Unfavourable patent law across jurisdictions Increase of labor costs Based on these 3 issues, provide recommendations for the Bayer Group. Consider how it

Currency fluctuations

Unfavourable patent law across jurisdictions

Increase of labor costs

Based on these 3 issues, provide recommendations for the Bayer Group. Consider how it can leverage opportunities in the changing global business environment by capitalising on its own capabilities and on strengths and opportunities within its supply chain, and how it can communicate its value proposition more effectively across global markets.

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