Question
Currently, a zoo sees 40,000 visitors a year. Of this, approximately 22,000 are children. If admission is charged, Raj would like to offer a 50%
Currently, a zoo sees 40,000 visitors a year. Of this, approximately 22,000 are children. If admission is charged, Raj would like to offer a 50% discounted rate to children. There will be an initial fixed cost of $2,000 for a cash register and turnstile.
Raj anticipates that charging admission will cause a 25% decline in visitors to both the zoo and the caf in the first year but that this will rebound the following year and remain stable. He does not think this will result in any savings on operational costs. He would prefer to not change the dates he is open, as he finds the animals do best with a cycle of busy days and quiet days year-round as opposed to constant visitors in the summer and then no visitors for the rest of the year.
The zoo was granted a 10 year government grant of $100,000 per year. The grant is due to expire in two years and cannot be renewed.
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