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Customer Profitability Analysis Customer 1 2 3 4 5 6 Revenue 600 685 420 90 165 60 Operating Cost 535 583.75 483.25 100 181.75 40

Customer Profitability Analysis

Customer 1 2 3 4 5 6
Revenue 600 685 420 90 165 60
Operating Cost 535 583.75 483.25 100 181.75 40
Customer Operating Income 65 101.25 -63.25 -10 -16.75 20

1. How would you rank these customers according to their profitability?

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