Customer Profitability Analysis HyStandard Services, Inc. provides residential painting services for three home building companies, Alpine, Blue Ridge, and Pineola, and it uses a job costing system for determining the costs for completing each job. The job cost system does not capture any cost incurred by HyStandard for return touchups and refinishes after the homeowner occupies the home. HyStandard paints each house on a square footage contract price, which includes painting as well as all refinishes and touchups required after the homes are occupied. Eac HyStandard owner has observed that the builders, however, require substantially different levels of support following the completion of jobs. The following data have been gathered: h year, the company generates about one-third of its total revenues and gross profits from each of the three builders. The Support activity Driver Major refinishes Hours on jobs Touchups Communication Number of calls Cost per Driver Unit S50 100 40 Number of visits Builder Alpine Blue Ridge Pineola Major Refinishes Touchups Communication 80 35 42 150 110 115 360 205 190 Assuming that each of the three customers produces gross profits of $110,000, calculate the profitability from each builder after taking into account the support activity required for each builder Activity Alpine Touchups Total support costs Gross profit Customer profits