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Customer relationship management strategies may attempt to find answers to the following question: A ) What customers are most profitable? Where should the next sales
Customer relationship management strategies may attempt to find answers to the following question:
A
What customers are most profitable?
Where should the next sales strategy be targeted?
Which method of advertising is most effective?
What means of distribution is most successful?
all of the above
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Strategic Management A Competitive Advantage Approach Concepts
Authors: Fred R. David, Forest R. David
16th edition
978-0134153971, 134153979, 978-0134167848, 134167848, 978-0134422572, 134422570, 978-0134467238
