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Customer value is a key theme of the definitions of Quality in this chapter. What would you believe to be the ley drivers of customer
- Customer value is a key theme of the definitions of Quality in this chapter. What would you believe to be the ley drivers of customer value for a lifestyle brand such as Apple?
- Answer question 1 for a commodity manufacturer producing cheap clothing. How do the drivers differ?
- What would be the Implications for the focus of Quality management approaches for the two organizations? Which aspects would be consistent, and which would vary?
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An Introduction to Management Science Quantitative Approach to Decision Making
Authors: David R. Anderson, Dennis J. Sweeney, Thomas A. Williams, Jeffrey D. Camm, James J. Cochran
15th edition
978-1337406529
