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Customer value is: Measured by the price of a product Signaled by customer brand loyalty None of the above The difference between the benefits and
Customer value is:
Measured by the price of a product
Signaled by customer brand loyalty
None of the above
The difference between the benefits and costs of a product
Determined by product quality
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Information Technology Project Management
Authors: Kathy Schwalbe
6th Edition
978-111122175, 1133172393, 9780324786927, 1111221758, 9781133172390, 324786921, 978-1133153726
