Customers have begun to complain to Jackie that her car repair shop does not provide shuttle service, which many customers need. The best way for Jackie to close this knowledge gap is to Multiple Choice be more realistic about the services it can provide and at the same time manage customer expectations effectively. empower service providers, provide support and incentives, and use technology. understand customer expectations. set appropriate service criteria, train employees to meet and exceed those criteria, and measure service performance. advertise more frequently