d. A click through 46. Which of the following is NOT true about press releases? a. Write factually b. Include superlatives only in quotes c. Format is not important d. All of the above 47. Before starting SEO, it is important to: a) Make sure your website looks professional b) Make sure your website is easy to use c) Marketers can't lead a conversation, only join in d) All of the above e) A and C only 48. Concerning Facebook, which of these are NOT considered true of their algorithm? a. If someone shares your post, they will see more of your posts for the next 7 days b. If someone comments on your post, they will see more of your posts for the next 5 days c. If someone likes your post, they will see more of your posts for the next 24 hours d. None are considered true 49.Conceptually, segmentation on the web is just as important as when using traditional media. TF 50. When using the Google keywords tool, the best practice calls for selecting the exact match rather than the broad match option. TF Bonus Question: (Answer on back of the Scantron bubble sheet) Define what each letter in Bergers acronym stands for To receive any credit, then tell me which will be the most important one to your project and why. 10:06 PM E