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d. ank Individual Problems 19-1 Leasing Residuals In the late 1990s, car leasing was very popular in the United States. A customer would lease a
d. ank Individual Problems 19-1 Leasing Residuals In the late 1990s, car leasing was very popular in the United States. A customer would lease a to car from the manufacturer for a set term, usu- ally two years, and then have the option of keeping the car. If the customer decided to keep the car, the customer would pay a price to the manufacturer, the "residual value," computed as 60% of the new car price. The manufacturer would then sell the returned cars at auction. In 1999, the manufacturer lost an average of $480 on each returned car (the auction price was, on average, $480 less than the residual value). A. Why was the manufacturer losing money on this program? B. What should the manufacturer do to stop losing money
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