Question
Dancing in Starlight provides event planning services, offering two event packages ( Flash and Extravagant ) and customised services for clients who want to design
Dancing in Starlightprovides event planning services, offering two event packages (Flashand Extravagant) and customised services for clients who want to design an event from scratch. Budgeted information relating to this accounting period is as follows:
Labour rate, including on-costs | $ 26 |
Annual labour hours | 12,000 |
Annual overhead costs: | |
Material handling and storage | $ 120,000 |
Other overhead costs | $ 288,000 |
Annual cost of materials used | $ 600,000 |
For customised jobs, Dancing in Starlightdetermines the price using time and material pricing. A mark-up of $5 per hour on time charges and a 10% mark-up on total material charges are applied to all customised jobs.
Dancing in Starlight's capacity is limited by its available labour hours, where only the 12,000 budgeted labour hours are available each year. Flashrequires 150 labour hours per event and Extravagant requires 200 labour hours per event. Every year Dancing in Starlight receives, on average, 60 orders for Flashand 20 orders for Extravagant. Information relating to the two event packages are as follows:
Flash | Extravagant | |
Event price | $ 30,000 | $ 56,000 |
Variable costs | $ 28,200 | $ 53,750 |
Required:
- Calculate the price for a customised job that requires 60 labour hours and $20,000 material costs.
- Suppose Dancing in Starlightdoes not provide customised services and only offers the two event packages. Determine how many instances of Flashand Extravagantshould be provided to maximise profitability.
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