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De la isla de Hula: Decisiones estratgicas que involucran costos y beneficios de los programas de publicidad en Internet Estudio de caso Aunque la isla

De la isla de Hula: Decisiones estratgicas que involucran costos y beneficios de los programas de publicidad en Internet Estudio de caso

Aunque la isla de Hula es rentable anualmente, la empresa tiene un presupuesto muy ajustado y un pequeo margen para error. El propietario siempre est preocupado por poder pagar sus cuentas mensuales. Si el enfoque del anlisis debe ser contabilidad de devengo, o debera cambiar a la contabilidad de caja?

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