Question
Decision making process ''nestle'' please do not give just the meaning i want the answers relevant to nestle. (if i already give you dislike for
Decision making process ''nestle'' please do not give just the meaning i want the answers relevant to nestle.
(if i already give you dislike for previous answer please do not answer here) i need good answers.
1 Psychological influences:
. Motivation
. Personality traits: self -image
. Perception the consumer imagery, perceived price perceived quality, perceived risk and consumer can reduce perceived risk
. Explain your attitudes
2-Source of attitude formation
3-Role of personality?
4- Explain the behavioral learning: Conditional, instrumental etc, repetition, stimulus generalization: product line, form, franchising, licensing. Instrumental conditioning: trial-error, reinforcing,, extinction, shaping, observational learning, if any
5- OUTPUT (explain which output that you have produced in relation to the product/service)
. Purchase / Post-purchase evaluation / Re-purchase / Trust and loyalty.
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