Decision Point: Comparison Marketing The Advertising Manager stops by your office late one afternoon. After the fiasco with the G71 advertising that contained a false claim, he wants to run a proposed ad by you that compares Bridgeway's G71 with another hybrid vehicle that's new to the market. The competitor has only been on the market for a few months but is proving to be stiff competition for Bridgeway's G71. Bridgeway has not yet conducted independent testing, but design engineering is reasonably confident with their data that the G71's fuel-economy grade is higher than that of the competitor's vehicle. Touting this could be a huge advantage for Bridgeway in the marketplace. The Advertising Manager wants to quickly get a commercial and print ads touting the higher combined fuel-economy grade. He gives you a rough draft of the commercial and wants your approval before the commercial is filmed. What should be your response? Select an option from the choices below and click Submit