Decision Point: Determining the Problem with Treads'

Objectives

The next task you are charged with is reviewing the following objectives for Treads' online sales:

Improve the situation for Treads.

Vastly increase sales of Treads' products.

Make all customers happy.

What is the biggest fundamental problem with this set of objectives?

Select an option from the choices below and click Submit.

The objectives are not realistic or achievable.

The objectives are not clear.

The objectives can't be measured.