Question
Describe how the service characteristics of intangibility, inseparability, perishability and variability of boost juice brand and how dose it impact the brand and customers?
Describe how the service characteristics of intangibility, inseparability, perishability and variability of boost juice brand and how dose it impact the brand and customers?
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Business research methods
Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff
8th Edition
978-032432062, 0324320620, 1439080674, 978-1439080672
