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Describe the consumer decision-making process and the factors that would most influence consumers when making their first purchase of each of the items below. Justify

Describe the consumer decision-making process and the factors that would most influence consumers when making their first purchase of each of the items below. Justify your selections in detail. Feel free to pick a brand for the items below.

  • Chewing gum
  • A smartphone
  • A new car

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