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Describe the history and key elements of the culture of Zappos and explain why these cultural elements are essential to its success? Describe the history

  1. Describe the history and key elements of the culture of Zappos and explain why these cultural elements are essential to its success?
  2. Describe the history and key elements of the culture of Amazon and explain why these cultural elements are essential to its success?
  3. It was or was not a good decision for Amazon to Purchase Zappos?

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