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DESCRIBE THE TARGET MARKET for Black Riffle Coffee Company. Be sure to use a complete set of segmentation dimensions ( See below for behavioral, geographic

DESCRIBE THE TARGET MARKET for Black Riffle Coffee Company. Be sure to use a complete set of segmentation dimensions

(

See below for behavioral, geographic and demographic dimensions.

)

EXPLAIN THE MARKETING MIX. How is the marketing mix strategy of Black Riffle Coffee Company

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