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Describe types of distribution channels and provide an example of each. Discuss the advantages and disadvantages of each using real-world examples.
Describe types of distribution channels and provide an example of each. Discuss the advantages and disadvantages of each using real-world examples.
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E Marketing
Authors: Judy Strauss, Raymond Frost
7th edition
132953447, 978-1315506517, 1315506513, 978-0132953443
